{"id":497,"date":"2023-08-25T01:19:35","date_gmt":"2023-08-24T22:19:35","guid":{"rendered":"https:\/\/www.yclients.com\/journal\/?p=497"},"modified":"2024-04-29T14:12:29","modified_gmt":"2024-04-29T11:12:29","slug":"5-instrumentov-dlya-marketinga-v-sphere-uslug","status":"publish","type":"post","link":"https:\/\/www.yclients.com\/journal\/5-instrumentov-dlya-marketinga-v-sphere-uslug","title":{"rendered":"5 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u043e\u0432, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0441\u043f\u0430\u0441\u0443\u0442 \u0432\u0430\u0448 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0439 \u0431\u044e\u0434\u0436\u0435\u0442"},"content":{"rendered":"<div id=\"rec644129997\" class=\"r t-rec t-rec_pt_15 t-rec_pb_0 r_anim r_showed\" data-record-type=\"218\">\n<div class=\"t005\">\n<div class=\"t-container\">\n<div class=\"t-row\">\n<div class=\"t-col t-col_8 \">\n<div class=\"t005__text t-text t-text_md\">\u041f\u043e \u0434\u0430\u043d\u043d\u044b\u043c AdIndex, \u043c\u0430\u043b\u044b\u0439 \u0431\u0438\u0437\u043d\u0435\u0441 <a href=\"https:\/\/adindex.ru\/news\/researches\/2020\/02\/26\/279772.phtml\" rel=\"nofollow\">\u0442\u0440\u0430\u0442\u0438\u0442 \u043d\u0430 \u043e\u043d\u043b\u0430\u0439\u043d-\u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u0432 \u0441\u0440\u0435\u0434\u043d\u0435\u043c 362 200 \u20bd \u0432 \u0433\u043e\u0434<\/a>. \u041f\u0440\u0438\u043c\u0435\u0440\u043d\u043e \u043f\u043e\u043b\u043e\u0432\u0438\u043d\u0430 \u044d\u0442\u0438\u0445 \u0434\u0435\u043d\u0435\u0433 \u043d\u0435 \u043f\u0440\u0438\u043d\u043e\u0441\u0438\u0442 \u0437\u0430\u043a\u0430\u0437\u043e\u0432 \u0438 \u043f\u0440\u043e\u0434\u0430\u0436.<\/div>\n<div class=\"t005__text t-text t-text_md\">\n\u0427\u0442\u043e\u0431\u044b \u043d\u0435 \u0442\u0440\u0430\u0442\u0438\u0442\u044c \u0431\u044e\u0434\u0436\u0435\u0442 \u0432\u043f\u0443\u0441\u0442\u0443\u044e, \u0432\u0430\u0436\u043d\u043e:<\/p>\n<ul>\n<li>\u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0437\u0430\u043f\u0443\u0441\u043a\u0438;<\/li>\n<li>\u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0442\u044c \u043f\u0440\u0438\u0431\u044b\u043b\u044c \u0441 \u043a\u0430\u043d\u0430\u043b\u043e\u0432 \u0442\u0440\u0430\u0444\u0438\u043a\u0430;<\/li>\n<li>\u043e\u0442\u043a\u043b\u044e\u0447\u0430\u0442\u044c \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043d\u0435 \u043e\u043a\u0443\u043f\u0430\u044e\u0442\u0441\u044f.<\/li>\n<\/ul>\n<p>\u041c\u044b \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u0435\u043c \u043f\u044f\u0442\u044c \u0441\u0435\u0440\u0432\u0438\u0441\u043e\u0432, \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e \u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u0432\u044b \u0441\u043c\u043e\u0436\u0435\u0442\u0435 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data-record-type=\"218\">\n<div class=\"t005\">\n<div class=\"t-container\">\n<div class=\"t-row\">\n<div class=\"t-col t-col_8 \">\n<div class=\"t005__text t-text t-text_md\">\u041a\u043b\u0438\u043a\u0438 \u0438 \u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440\u044b \u043c\u043e\u0436\u043d\u043e \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0442\u044c \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u043f\u043b\u043e\u0449\u0430\u0434\u043a\u0430\u0445; \u0432\u0438\u0437\u0438\u0442\u044b, \u043e\u0442\u043a\u0430\u0437\u044b, \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u044e \u0432 \u0437\u0430\u044f\u0432\u043a\u0438 \u2014 \u0432 \u0441\u0435\u0440\u0432\u0438\u0441\u0430\u0445 \u0432\u0435\u0431-\u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0438. \u041d\u043e \u0447\u0442\u043e\u0431\u044b \u043f\u043e\u043b\u0443\u0447\u0430\u0442\u044c \u043c\u0430\u043a\u0441\u0438\u043c\u0443\u043c \u043f\u0440\u0438\u0431\u044b\u043b\u0438 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\u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043d\u0435 \u043f\u043e\u043c\u043e\u0433\u0430\u044e\u0442 \u043f\u0440\u0438\u0432\u043b\u0435\u043a\u0430\u0442\u044c \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 (\u0438\u0445 \u0441\u0442\u043e\u0438\u0442 \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0438\u043b\u0438 \u043e\u0442\u043a\u043b\u044e\u0447\u0438\u0442\u044c).<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"rec644130000\" class=\"r t-rec t-rec_pt_30 t-rec_pt-res-480_0 t-rec_pb_30 t-rec_pb-res-480_0 r_anim r_showed\" data-record-type=\"128\">\n<div class=\"t120\">\n<div class=\"t-container t-align_left\">\n<div class=\"t-col t-col_8 \">\n<h2 class=\"t120__title t-heading t-heading_sm\"><span class=\"ez-toc-section\" id=\"%d0%9c%d1%83%d0%bb%d1%8c%d1%82%d0%b8%d0%ba%d0%b0%d0%bd%d0%b0%d0%bb%d1%8c%d0%bd%d0%b0%d1%8f-%d0%b0%d0%bd%d0%b0%d0%bb%d0%b8%d1%82%d0%b8%d0%ba%d0%b0\"><\/span>\u041c\u0443\u043b\u044c\u0442\u0438\u043a\u0430\u043d\u0430\u043b\u044c\u043d\u0430\u044f \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"rec644130001\" class=\"r t-rec t-rec_pt_0 t-rec_pb_0 r_anim r_showed\" data-record-type=\"218\">\n<div class=\"t005\">\n<div class=\"t-container\">\n<div class=\"t-row\">\n<div class=\"t-col t-col_8 \">\n<div class=\"t005__text t-text t-text_md\">\u0427\u0442\u043e\u0431\u044b \u0437\u043d\u0430\u0442\u044c, \u0447\u0442\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0440\u0430\u0431\u043e\u0442\u0430\u0435\u0442, \u043c\u0430\u043b\u043e \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0442\u044c \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u044e \u0438 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\u043a\u043b\u0438\u0435\u043d\u0442\u043a\u0430 \u0432\u043f\u0435\u0440\u0432\u044b\u0435 \u0443\u0432\u0438\u0434\u0435\u043b\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u043c\u0430\u0441\u0441\u0430\u0436\u0430 \u0432\u043e \u0412\u041a\u043e\u043d\u0442\u0430\u043a\u0442\u0435. \u041f\u0435\u0440\u0435\u0448\u043b\u0430 \u043d\u0430 \u0441\u0430\u0439\u0442 \u0441\u0430\u043b\u043e\u043d\u0430, \u043f\u0440\u043e\u0447\u0438\u0442\u0430\u043b\u0430 \u043e\u043f\u0438\u0441\u0430\u043d\u0438\u0435 \u0443\u0441\u043b\u0443\u0433\u0438, \u043d\u043e \u0441\u0440\u0430\u0437\u0443 \u0437\u0430\u043f\u0438\u0441\u044b\u0432\u0430\u0442\u044c\u0441\u044f \u043d\u0435 \u0441\u0442\u0430\u043b\u0430. \u0417\u0430\u0442\u0435\u043c \u0441\u0430\u043b\u043e\u043d \u043f\u043e\u043a\u0430\u0437\u0430\u043b \u0435\u0439 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u0443\u044e \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u0435\u0449\u0435 \u0434\u0432\u0430 \u0440\u0430\u0437\u0430 \u2014 \u0432 Facebook \u0438 \u0441\u043d\u043e\u0432\u0430 \u0432\u043e \u0412\u041a\u043e\u043d\u0442\u0430\u043a\u0442\u0435. \u0427\u0435\u0440\u0435\u0437 \u043d\u0435\u043a\u043e\u0442\u043e\u0440\u043e\u0435 \u0432\u0440\u0435\u043c\u044f \u043a\u043b\u0438\u0435\u043d\u0442\u043a\u0430 \u043d\u0430\u0431\u0440\u0430\u043b\u0430 \u0432 \u043f\u043e\u0438\u0441\u043a\u0435 \u042f\u043d\u0434\u0435\u043a\u0441\u0430 \u043d\u0430\u0437\u0432\u0430\u043d\u0438\u0435 \u0443\u0441\u043b\u0443\u0433\u0438 \u0438 \u0443\u0432\u0438\u0434\u0435\u043b\u0430 \u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442\u043d\u0443\u044e \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u0442\u043e\u0433\u043e \u0436\u0435 \u0441\u0430\u043b\u043e\u043d\u0430, \u043f\u0435\u0440\u0435\u0448\u043b\u0430 \u043d\u0430 \u0441\u0430\u0439\u0442 \u0438 \u0437\u0430\u043f\u0438\u0441\u0430\u043b\u0430\u0441\u044c. <\/em><\/p>\n<p>\u041b\u043e\u0433\u0438\u0447\u043d\u043e \u0440\u0430\u0437\u0434\u0435\u043b\u0438\u0442\u044c \u0446\u0435\u043d\u043d\u043e\u0441\u0442\u044c \u043f\u0440\u0438\u0432\u043b\u0435\u0447\u0435\u043d\u0438\u044f \u043c\u0435\u0436\u0434\u0443 \u0432\u0441\u0435\u043c\u0438 \u0442\u0440\u0435\u043c\u044f \u043a\u0430\u043d\u0430\u043b\u0430\u043c\u0438. \u0411\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044e \u0432\u043e \u0412\u041a\u043e\u043d\u0442\u0430\u043a\u0442\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u043a\u0430 \u0443\u0437\u043d\u0430\u043b\u0430 \u043e\u0431 \u0443\u0441\u043b\u0443\u0433\u0435. \u0411\u0435\u0437 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043e\u043d\u0430 \u043c\u043e\u0433\u043b\u0430 \u0437\u0430\u0431\u044b\u0442\u044c \u043e \u0441\u0430\u043b\u043e\u043d\u0435. \u041a\u043e\u043d\u0442\u0435\u043a\u0441\u0442 \u0442\u0430\u043a\u0436\u0435 \u0441\u044b\u0433\u0440\u0430\u043b \u0441\u0432\u043e\u044e \u0440\u043e\u043b\u044c: \u0431\u0435\u0437 \u043d\u0435\u0433\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u043a\u0430 \u043c\u043e\u0433\u043b\u0430 \u043a\u0443\u043f\u0438\u0442\u044c \u0443\u0441\u043b\u0443\u0433\u0443 \u0443 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u0430. \u0415\u0441\u043b\u0438 \u043e\u0442\u043a\u043b\u044e\u0447\u0438\u0442\u044c \u043e\u0434\u0438\u043d \u0438\u0437 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u043a\u0430\u043d\u0430\u043b\u043e\u0432, \u043c\u043e\u0436\u043d\u043e \u043f\u043e\u0442\u0435\u0440\u044f\u0442\u044c \u0447\u0430\u0441\u0442\u044c \u0437\u0430\u044f\u0432\u043e\u043a \u0438 \u043f\u0440\u043e\u0434\u0430\u0436.<\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"rec644130002\" class=\"r t-rec t-rec_pt_30 t-rec_pt-res-480_0 t-rec_pb_30 t-rec_pb-res-480_0 r_anim r_showed\" data-record-type=\"128\">\n<div class=\"t120\">\n<div class=\"t-container t-align_left\">\n<div class=\"t-col t-col_8 \">\n<h2 class=\"t120__title t-heading t-heading_sm\"><span class=\"ez-toc-section\" id=\"%d0%9a%d0%be%d0%bb%d0%bb%d1%82%d1%80%d0%b5%d0%ba%d0%b8%d0%bd%d0%b3\"><\/span>\u041a\u043e\u043b\u043b\u0442\u0440\u0435\u043a\u0438\u043d\u0433<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"rec644130003\" class=\"r t-rec t-rec_pt_0 t-rec_pb_0 r_anim r_showed\" data-record-type=\"218\">\n<div class=\"t005\">\n<div class=\"t-container\">\n<div class=\"t-row\">\n<div class=\"t-col t-col_8 \">\n<div class=\"t005__text t-text t-text_md\">\u041d\u0435 \u0432\u0441\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u044b \u043e\u0441\u0442\u0430\u0432\u043b\u044f\u044e\u0442 \u0437\u0430\u044f\u0432\u043a\u0438 \u043d\u0430 \u0441\u0430\u0439\u0442\u0435 \u043f\u043e\u0441\u043b\u0435 \u043f\u0435\u0440\u0435\u0445\u043e\u0434\u0430 \u0441 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0440\u0435\u043a\u043b\u0430\u043c\u044b. \u041c\u043d\u043e\u0433\u0438\u0435 \u0437\u0432\u043e\u043d\u044f\u0442, \u0447\u0442\u043e\u0431\u044b \u0443\u0442\u043e\u0447\u043d\u0438\u0442\u044c \u0434\u0435\u0442\u0430\u043b\u0438 \u0438\u043b\u0438 \u0441\u0440\u0430\u0437\u0443 \u0437\u0430\u043f\u0438\u0441\u0430\u0442\u044c\u0441\u044f \u043d\u0430 \u0443\u0441\u043b\u0443\u0433\u0443. \u0422\u0430\u043a\u0436\u0435 \u0435\u0441\u043b\u0438 \u0432\u044b \u0440\u0430\u0437\u043c\u0435\u0449\u0430\u0435\u0442\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u043d\u0430 \u0440\u0430\u0434\u0438\u043e \u0438\u043b\u0438 \u0422\u0412, \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c \u0441\u043b\u043e\u0436\u043d\u043e \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u044c \u0441\u0432\u044f\u0437\u044c \u043f\u0440\u043e\u043c\u043e \u0441 \u043d\u043e\u0432\u044b\u043c\u0438 \u043b\u0438\u0434\u0430\u043c\u0438. \u041a\u043e\u043b\u043b\u0442\u0440\u0435\u043a\u0438\u043d\u0433 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0442\u044c \u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u0438 \u0442\u0440\u0430\u0444\u0438\u043a\u0430 \u0434\u043b\u044f \u0437\u0430\u044f\u0432\u043e\u043a \u0441\u043e \u0437\u0432\u043e\u043d\u043a\u043e\u0432.<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"rec644130004\" class=\"r t-rec t-rec_pt_30 t-rec_pt-res-480_0 t-rec_pb_30 t-rec_pb-res-480_0 r_anim r_showed\" data-record-type=\"128\">\n<div class=\"t120\">\n<div class=\"t-container t-align_left\">\n<div class=\"t-col t-col_8 \">\n<h2 class=\"t120__title t-heading t-heading_sm\"><span class=\"ez-toc-section\" id=\"%d0%a0%d0%b5%d1%87%d0%b5%d0%b2%d0%b0%d1%8f-%d0%b0%d0%bd%d0%b0%d0%bb%d0%b8%d1%82%d0%b8%d0%ba%d0%b0\"><\/span>\u0420\u0435\u0447\u0435\u0432\u0430\u044f \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"rec644130005\" class=\"r t-rec t-rec_pt_0 t-rec_pb_0 r_anim r_showed\" data-record-type=\"218\">\n<div class=\"t005\">\n<div class=\"t-container\">\n<div class=\"t-row\">\n<div class=\"t-col t-col_8 \">\n<div class=\"t005__text t-text t-text_md\">\u041f\u043e\u0447\u0435\u043c\u0443 \u0437\u0432\u043e\u043d\u043a\u043e\u0432 \u043c\u043d\u043e\u0433\u043e, \u0430 \u043f\u0440\u043e\u0434\u0430\u0436 \u2014 \u043c\u0430\u043b\u043e? \u042d\u0442\u043e \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u043f\u0440\u0438\u0432\u043b\u0435\u043a\u0430\u0435\u0442 \u043d\u0435\u0446\u0435\u043b\u0435\u0432\u043e\u0439 \u0442\u0440\u0430\u0444\u0438\u043a \u0438\u043b\u0438 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u044b \u043d\u0435 \u0441\u043f\u0440\u0430\u0432\u043b\u044f\u044e\u0442\u0441\u044f \u0441 \u0440\u0430\u0431\u043e\u0442\u043e\u0439? \u041d\u0430\u0439\u0442\u0438 \u043e\u0442\u0432\u0435\u0442 \u043f\u043e\u043c\u043e\u0436\u0435\u0442 \u0440\u0435\u0447\u0435\u0432\u0430\u044f \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430. \u0421\u0435\u0440\u0432\u0438\u0441 \u0437\u0430\u043f\u0438\u0441\u044b\u0432\u0430\u0435\u0442 \u0438 \u0440\u0430\u0441\u0448\u0438\u0444\u0440\u043e\u0432\u044b\u0432\u0430\u0435\u0442 \u0437\u0432\u043e\u043d\u043a\u0438, \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u044c \u043c\u043e\u0436\u0435\u0442 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0442\u044c \u0440\u0430\u0431\u043e\u0442\u0443 \u0432\u0441\u0435\u0445 \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u043e\u0432.<\/p>\n<p>\u041f\u0440\u043e\u0441\u043b\u0443\u0448\u0438\u0432\u0430\u0442\u044c \u0432\u0441\u0435 \u0440\u0430\u0437\u0433\u043e\u0432\u043e\u0440\u044b \u043d\u0435 \u043d\u0443\u0436\u043d\u043e: \u0440\u0435\u0447\u0435\u0432\u0430\u044f \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430 \u043e\u0442\u043c\u0435\u0447\u0430\u0435\u0442 \u0437\u0432\u043e\u043d\u043a\u0438 \u0442\u0435\u0433\u0430\u043c\u0438. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0435\u0441\u043b\u0438 \u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440 \u0433\u0440\u0443\u0431\u043e \u043e\u0431\u0449\u0430\u0435\u0442\u0441\u044f \u0441 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u043c, \u043f\u043e\u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u0442\u0435\u0433 \u00ab\u041e\u043f\u0435\u0440\u0430\u0442\u043e\u0440 \u043f\u0440\u043e\u0432\u043e\u0446\u0438\u0440\u0443\u0435\u0442 \u043a\u043b\u0438\u0435\u043d\u0442\u0430\u200e\u00bb\u200e.<\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"rec644130006\" class=\"r t-rec t-rec_pt_30 t-rec_pt-res-480_0 t-rec_pb_30 t-rec_pb-res-480_0 r_anim r_showed\" data-record-type=\"128\">\n<div class=\"t120\">\n<div class=\"t-container t-align_left\">\n<div class=\"t-col t-col_8 \">\n<h2 class=\"t120__title t-heading t-heading_sm\"><span class=\"ez-toc-section\" id=\"%d0%9b%d0%be%d0%b2%d0%b5%d1%86-%d0%bb%d0%b8%d0%b4%d0%be%d0%b2\"><\/span>\u041b\u043e\u0432\u0435\u0446 \u043b\u0438\u0434\u043e\u0432<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"rec644130007\" class=\"r t-rec t-rec_pt_0 t-rec_pb_0 r_anim r_showed\" data-record-type=\"218\">\n<div class=\"t005\">\n<div class=\"t-container\">\n<div class=\"t-row\">\n<div class=\"t-col t-col_8 \">\n<div class=\"t005__text t-text t-text_md\">\u041f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u044c\u0442\u0435, \u0447\u0442\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043f\u0440\u0438\u0432\u0435\u043b\u0430 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f \u043d\u0430 \u0441\u0430\u0439\u0442. \u041e\u043d \u0438\u0437\u0443\u0447\u0438\u043b \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e \u043e \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0438 \u0443\u0441\u043b\u0443\u0433\u0430\u0445, \u043d\u043e \u043d\u0435 \u043d\u0430\u0448\u0435\u043b \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043d\u043e\u0433\u043e \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u044f \u0438 \u0445\u043e\u0447\u0435\u0442 \u043f\u043e\u043a\u0438\u043d\u0443\u0442\u044c \u0441\u0430\u0439\u0442. \u041b\u043e\u0432\u0435\u0446 \u043b\u0438\u0434\u043e\u0432 \u043f\u043e\u043c\u043e\u0433\u0430\u0435\u0442 \u0443\u0434\u0435\u0440\u0436\u0430\u0442\u044c \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0433\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0430: \u043a\u043e\u0433\u0434\u0430 \u043a\u0443\u0440\u0441\u043e\u0440 \u043f\u0440\u0438\u0431\u043b\u0438\u0436\u0430\u0435\u0442\u0441\u044f \u043a \u043a\u043d\u043e\u043f\u043a\u0435 \u00ab\u0417\u0430\u043a\u0440\u044b\u0442\u044c \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0443\u00bb\u200e, \u043e\u0442\u043a\u0440\u044b\u0432\u0430\u0435\u0442\u0441\u044f \u0432\u0441\u043f\u043b\u044b\u0432\u0430\u044e\u0449\u0435\u0435 \u043e\u043a\u043d\u043e. \u041f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044c \u0432\u0438\u0434\u0438\u0442 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u0435 \u043f\u043e\u043c\u043e\u0447\u044c \u0441 \u0437\u0430\u043f\u0438\u0441\u044c\u044e \u0438\u043b\u0438 \u0437\u0430\u043a\u0430\u0437\u0430\u0442\u044c \u0437\u0432\u043e\u043d\u043e\u043a \u043e\u043f\u0435\u0440\u0430\u0442\u043e\u0440\u0430, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043e\u0442\u0432\u0435\u0442\u0438\u0442 \u043d\u0430 \u0432\u0441\u0435 \u0432\u043e\u043f\u0440\u043e\u0441\u044b.<\/p>\n<p>\u041b\u043e\u0432\u0435\u0446 \u043b\u0438\u0434\u043e\u0432 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438 \u0441\u043e\u0431\u0438\u0440\u0430\u0435\u0442 \u043a\u043e\u043d\u0442\u0430\u043a\u0442\u044b \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439: \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u043c\u0443 \u043a\u043b\u0438\u0435\u043d\u0442\u0443 \u043d\u0443\u0436\u043d\u043e \u0442\u043e\u043b\u044c\u043a\u043e \u0437\u0430\u043f\u043e\u043b\u043d\u0438\u0442\u044c \u043a\u043e\u0440\u043e\u0442\u043a\u0443\u044e \u0444\u043e\u0440\u043c\u0443. \u0412 \u0440\u0430\u0431\u043e\u0447\u0435\u0435 \u0432\u0440\u0435\u043c\u044f \u0441\u0435\u0440\u0432\u0438\u0441 \u0441\u0440\u0430\u0437\u0443 \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0430\u0435\u0442 \u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u0430 \u043a \u0440\u0430\u0431\u043e\u0442\u0435 \u0441 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u043c.<\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u041f\u043e \u0434\u0430\u043d\u043d\u044b\u043c AdIndex, \u043c\u0430\u043b\u044b\u0439 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